Poultry producers will be able to predict flock health, enhance the performance of their birds and improve sustainability with the launch of real-time monitoring technology.
The Poultry Sense solution will provide farmers with huge amounts of data, enabling them to make transparent decisions to boost the health and well-being of their flocks. It consists of numerous battery-powered wireless sensors which capture real-time data across both environmental and performance parameters throughout poultry houses. This includes bird weight, air pressure, humidity, temperature and carbon dioxide. Data is then fed directly into an analytics platform that is driven by artificial intelligence, providing easy-to-interpret data.
Alan Beynon, managing director of Poultry Sense, said: “Having access to this level of data and using this to make informed decisions on-farm will allow producers to improve bird performance as well as help the sector to become more transparent. This solution collects data 24 hours a day.
Robotics revolution happening now
Some argue that a way to improve welfare is to improve the amount of environmental monitoring that takes place on farm. This article reviews a project to develop a device, and considers some alternatives that are already on the market. Read more…
This means that any shift in environmental or performance parameters, which could indicate a problem, can be identified quickly. Having the capability to react swiftly to any changes will minimise the impact this has on bird health and therefore the likelihood of it affecting the ‘end product’,” he added.
By using the data and analytics producers will also be able to identify trends and patterns in performance. The UK-based company was bought in February by MSD Animal Health. President Rick DeLuca said at the time that the acquisition would allow the parent company to boost its technological expertise within its livestock monitoring business. “Our goal is to improve the detection of animal illness an enable more preventative solutions, including vaccination, to maintain the health of livestock,” he added.
Notifications
Your Privacy Matters
It's your legal right to choose which information a website may store and have access to. With your permission, we and our third-party partners (23) store and/or access information on a device, such as unique identifiers in cookies and browsing data to collect and process personal data.
We and our partners do the following data processing:
Store and/or access information on a device, Advertising based on limited data and advertising measurement, Personalised content, content measurement, audience research, and services development
If you accept any or all of these, you will have agreed to this website's use of cookies for these purposes. You may also choose to refuse consent, but certain personalized features of the site won't be available to you.