New VIV initiative in South East Asia

After the success of VIV Asia 2007, the markets for animal health and nutrition expressed their wish to be able to meet key buyers of the industry face-to-face on an annual basis.

VIV is meeting this demand by organising a new and exclusive event for the top of the animal health & nutrition industry in spring 2008: the VIV Animal Health & Nutrition (AHN) Tour Asia.

At this tour, a select group of 25 suppliers can meet face-to-face with both CEOs and opinion leaders as well as small and medium-sized buyers of Asia’s most rapidly developing markets, Indonesia, the Philippines and Malaysia.

The VIV AHN tour kicks off with the a golf tournament on March 8th in Bangkok, Thailand. For six days afterwards, the tour will travel through the capitals of Malaysia, Indonesia and the Philippines.

Each capital city will host a one and a half day event, consisting of a half-day CEO conference and a full-day meet-your-suppliers expo with technical conferences.

Every event starts with a late afternoon conference on the first day. VIV has invited three keynote speakers to give a 20-minute speech at each CEO Conference. A fourth keynote speaker will be invited by one of the participating companies. The conference closes with a 30-minute forum discussion.

Delegates to this CEO Conference will be top buyers, invited by both VIV and participants. Attendance to the CEO Conference is on an invitation-only basis.

Keynote speakers invited by VIV for the CEO conference are:
Nigel Horrox, (veterinary issues) – Optimising bird productivity
Darren Gedge, (food safety issues) – Maximising product safety
Gordon Butland, (finance issues) – Optimising financial strength

The second day of each event consists of a tabletop expo and technical conferences, where interested visitors can meet the top 25 suppliers of animal health and nutrition products. Entrance to the meet-your-suppliers expo is free of charge.