Turkey Federation brings the farm to consumers
Since not everyone has the opportunity to visit a farm, the National Turkey Federation (NTF) brings the farm to consumers via their website.
NTF launched four multimedia presentations that include interviews with turkey farmers on how they ensure the health and safety of their flocks. The 2-3 minute slideshow presentations allow visitors to see and hear turkey farmers speak about important production practices, including turkey welfare, antibiotics, turkey health, and environmental issues.
“Today’s consumer wants to know more than ever how their food is produced,” said Sherrie Rosenblatt, NTF’s vice president of marketing and communications. “The multimedia presentations on www.eatturkey.com allow everyone access to a turkey farm to see how people who raise turkeys on a regular basis ensure they raise a healthy flock to ultimately provide a healthy protein source.”
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