Maximising poultry genetics in Poultry World 2

Maximising poultry genetics in Poultry World 2

The latest edition of Poultry World is available online. In this edition we visit the egg-shaped head office of Vencomatic Group, consider the future of poultry production in Eastern Europe, and explore how to balance bird welfare with efficiency and technology. This and more in the latest online edition.

Interview with Ton van de Ven, Vencomatic Group: Maximising genetic potential

Vencomatic Group is an important player in the automation of egg production and collection. Director Ton van de Ven still sees plenty of opportunities to make improvements. Poultry World visited the egg-shaped head office to find out more. 

Positive outlook for poultry production in Eastern Europe

High feed and energy prices and an influx of relatively cheap Ukrainian poultry meat has made the last few years quite challenging for poultry farmers in Eastern Europe, a region accounting for the lion’s share of EU production. Early signs show a brighter future, despite new challenges posed by a transition to ‘greener’ production.

Ukrainian poultry businesses have been gaining a foothold in Europe. Photo: Anne van der Woude
Ukrainian poultry businesses have been gaining a foothold in Europe. Photo: Anne van der Woude

Poultry industry growth returns to long-term levels

The global poultry market is expected to grow by 2.5-3% in 2025, continuing its strong momentum from 2024 and marking a return to long-term global average market growth. 

In pictures: Record-breaking egg prices

US consumers are increasingly worried about what they encounter in the supermarket. Either there are no eggs on the shelves or they are priced up to a dollar each…

Fast, pre-competitive mineral assessment

Feed raw materials have been rapidly tested by near infrared spectroscopy for tight control of valuable protein and fat while monitoring moisture, fibre and other parameters. A new tool, X-ray fluorescence, has been added to the poultry nutritionist’s toolbox by ADM. 

This analytical technique uses the interaction of X-rays with finished feed to determine its elemental composition. Photo: ADM
This analytical technique uses the interaction of X-rays with finished feed to determine its elemental composition. Photo: ADM

Balancing bird welfare with efficiency and technology

Technology has an increasingly important role to play in maintaining the balance between welfare and efficiency, and poultry farmers will need to continue to adapt and harness its benefits as they navigate the opportunities and challenges ahead.

Africa – supply problems despite remarkable dynamics

Asia, South America, and Africa have shown remarkable dynamics in the past decade, both in population growth and meat and egg production. In this article we focus on Africa’s role in global meat and egg production. 

Kinsley
Natalie Kinsley Freelance journalist
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