China to build show projects

VIV China 2006 was great. The show improves by every edition and demonstrates that the Chinese pig and poultry industry is quickly becoming a modern industry, based on up-to-date technology.

Slowly local companies start to realise that cloning and copying is not always a solution to get a piece of the pie. Some even realised that there is something like an international law that protects companies against blunt copying unique products. Several international companies even told that they were successful in stopping Chinese companies from copying their products, which resulted in a more active approach of the Chinese market.

China to use Olympic games to promote itself
China is a huge country with almost unlimited opportunities to build up a livestock related business. Various Chinese investors discovered this as well and seem to make use of the current interest by the Chinese government to support prestige objects in farm food production.

Several projects are under construction to become, prior to the 2008 Olympic Games, a showcase to demonstrate to the world how modern and safe China’s food supply system is. After the Games these projects may loose quite a bid of their glamour because then they are at the mercy of economic laws demands and cost effective production methods to compete with real market prices.

Nevertheless these projects stimulate the business and the benefits not only go to domestic producers. Several European and American companies have received orders to install their systems, which says that the Chinese market understands the relation between price and quality. This does not imply that Chinese products are by definition of low quality. On the contrary, VIV China showed clearly that more and more companies understand the importance of durability and quality. They made the event a showcase and told the world that they can quickly adapt to the international standards and may soon become important players on the market of any product.